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Sweating your data assets

In recent years insurers have looked to making better use of the data they already have. The appeal is simple: if you have already collected the data, then it is like leaving money on the table if it is not being exploited to the full.
Written by: Stephen RichardsTags: Filter information matrix by tag: postcodes, Filter information matrix by tag: geodemographics, Filter information matrix by tag: smoking, Filter information matrix by tag: missing data, Filter information matrix by tag: P-squared